Using kitchen shears, cut the nori in half. You should have 20 to 24 half sheets. Have ready a small bowl of room-temperature water.
Place the nori half vertically in front of you on a clean surface.
Place approximately 1⁄4 cup of brown rice diagonally on the bottom left corner of a nori sheet. Top with your choice of fillers, proteins, and seasonings. Tightly roll the nori into a cone shape around the filling and seal the edge of the nori with a dab of water.
Dip in your choice of sauces or just enjoy as is!